Our Leadership Team



Carlos Flores
Carolina Acerbo
Ronnie Somellan
Chief Operations Officer
Director of Revenue Performance
Chief Commercial Officer
Hospitality executive with more than 20 years of experience in hotel operations, P&L management, team leadership, guest experience, and strategic execution. His background includes independent hotels and major brands such as Wyndham and Marriott. At PHG, he helps owners strengthen operations, control costs, improve performance, and elevate guest experiences.
Revenue management executive with more than 20 years of experience in revenue strategy, forecasting, pricing, distribution, RevPAR growth, and data analytics. At PHG, she develops market-driven strategies that help hotels optimize rates, strengthen demand, and improve revenue performance.
Hospitality commercial leader with more than 15 years of experience in sales strategy, corporate and group sales, marketing coordination, business development, revenue growth, and market positioning. At PHG, she builds commercial strategies, expands account relationships, and converts opportunities into measurable results.
Our Expertise
Procurement & Cost Reduction
• Strategic supplier negotiation
• Volume-based pricing optimization
• Cost-per-occupied-room analysis
• Confidential invoice review
Hotel Supplies & Operations
• Guest room amenities management
• Housekeeping & cleaning supplies
• Linens and towel procurement
• FF&E / OS&E inventory solutions
Revenue & Performance Support
• Revenue management consulting
• Performance optimization
• Operational efficiency audits
• Profitability improvement strategies
Our Mission
Performance Hospitality Group was founded on the belief that operational excellence is the cornerstone of profitability. We bring over two decades of deep expertise in hotel management and finance to every partnership, helping owners and general managers navigate the complexities of procurement and revenue management with precision and authority.